I was the head photographer and art director for Art Gecko, a fair-trade clothing and jewelry boutique in Madison, WI. I organized weekly photoshoots to capture content for our website and social media outlets, which involved scouting models and locations, creating shot lists and mood boards, acquiring props, styling and set design, and developing new ways to showcase our products while staying true to our brand image and keywords.
Above and below are examples of short-form video content that I directed, filmed, and edited--as well as composed sound pieces for--in order to use on our social media to boost interest and engagement among our following.
My work for Art Gecko also included photographing the selection of pieces we carried online. For product photo sessions, I set up my own studio space and captured images to accurately and artistically depict our items.
